About SoFlo Vegans

SoFlo Vegans is making South Florida a Global Hotspot for veganism. When founder Sean Russell went vegan in 2013, he saw the potential for building a community that chronicles, curates, and supports the growing vegan movement in South Florida. On April 2017, SoFlo Vegans launched, producing hundreds of LIVE events, books, magazines, podcasts, and social media content over the years. 

SoFlo Vegans Story

Their mission is to build economically viable and sustainable communities. This is important because we see far too many businesses and nonprofits close their doors due to not having the resources or insights to operate successfully.

Founder Sean Russell utilizes over 26 years of research and development in community building and media production to support local businesses, events, and nonprofit organizations. This leads to a visual history of the growing vegan community in South Florida. These resources provide residents and visitors with a snapshot of the vegan lifestyle in the tri-county area.

In 2022, Sean released his first book, Pre-Vegans. He intends to provide non-vegans (pre-vegans) with inspirational stories and tips to help them start their journey. The book is also available as an online program on SoFloVegans.com. This series provides video versions of some of the stories in the book, with new videos uploaded each month. Some of the vegans found in the book include PETA co-founder Ingrid Newkirk, Torre Washington, Earthling Ed, Dr. Michael Klaper, Robert Cheeke, and John Lewis, aka Badassvegan. 

The ultimate goal is to create a platform that supports every business and organization embracing the vegan movement. The continued success of SoFlo Vegans is tied to the successful launch of the Vegans Explore program. This is an organization focused on providing visibility for vegan communities around the world. Founder Sean Russell spent most of 2022 traveling worldwide, building connections with various community organizations to lay the groundwork for this program. He decided to focus the next few months after his trip on ensuring SoFlo Vegans is in the best possible position to support the community before launching.

Now SoFlo Vegans is gearing up for an exciting next chapter as they work on hosting monthly vegan networking events called SoFlo Vegans Unite. This is a return to how they kicked things off in 2017. Other events include the return of Veg Night Out, a vegan night market they founded with Melissa Guzman from The Caribe Vegan. They also are partnering with Clean Machine to co-host the Vegan Health and Fitness EXPO and World Vegan Bodybuilding Championships in April. 

To learn more about the different resources and events, SoFlo Vegans offers, visit their website at soflovegans.com or download their mobile app by searching for SoFlo Vegans in the Apple or Android stores.

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Learn About SoFlo Vegans

Burger Battle


Meet the SoFlo Vegans team that works hard behind the scenes.

Media Mentions

Media Mention

See mentions of SoFlo Vegans in the global media.

Media Mentions


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Download Our Mobile App

View our directory, calendar, podcast, videos, and more on both Android and Apple Devices.

Community Resources


Mobile Application

Download the BETA version of the SoFlo Vegans mobile app for both Apple iOS and Android devices.

Vegan Health and Fitness EXPO

Event Calendar

View a growing list of vegan events in South Florida. This list includes virtual events as well.

Food Directory


Discover a variety of different veg-friendly and vegan restaurants in South Florida.

Burger Battle

Blog Articles

Read articles from a growing list of contributors, partners, and members.



Check back weekly to see what you missed in the Community Bulletin.



Read the first edition of the SoFlo Vegans Digest released earlier in 2022.

Digest Cover and Table of Content

SoFlo Vegans Digest

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Business Opportunities

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SoFlo Vegans Podcast


Interviews with vegan experts and activists in the global community.

SoFlo Vegans EXPO


Become a Deluxe CLUB member and gain access to hours of video content designed to support you on your vegan journey.



Become a Deluxe CLUB member and gain access to hours of video content designed to support you on your vegan journey.

Press Mentions

Miami New Times
Deco Drive
Jane Unchained

Additional About Us Links

SoFlo Vegans Partners

The following businesses are featured participants in one of our many partner opportunities.

Community Matters

Learn how you can help SoFlo Vegans continue showcasing and supporting the vegan community in South Florida.